Allied Minds

  • HawkEye 360 - Product Marketing Manager

    Job Locations US-VA-Herndon
    Posted Date 1 month ago(3/9/2018 3:26 PM)
    Job ID
    HawkEye 360
    # of Openings
  • Overview


     HawkEye 360

    **This position may require exposure to information which is subject to US export control regulations, i.e. the International Traffic in Arms Regulations (ITAR) or the Export Administration Regulations (EAR). All applicants must be U.S. persons within the meaning of U.S. regulations.**


    HawkEye 360 is an RF analytics company that is developing a constellation of small satellites in low Earth orbit (LEO) to generate reports on wireless signals that can be used to track and monitor global transportation networks, assist with emergencies, as well as provide other data analytics services to a broad range of customers. 


    HawkEye 360 is currently seeking a Product Marketing Manager. This position will be the leader in developing and executing the Go-to-Market strategy for HawkEye 360 to a global market.


    We’ll Expect You To…  

    • Define and manage comprehensive go-to-market strategy including global positioning, communication of value proposition, and launch strategy.
    • Deliver market assessment, quantitative analysis, qualitative feedback of product planning to guide product and marketing roadmaps.
    • Develop the strategy and manage the marketing programs that drive demand for our products.
    • Create relevant and effective content for a variety of audiences, CIO, VP of architecture, CSO, CMO, CFO etc. in a variety of formats (multimedia videos, webinars, presentation, white paper etc.)
    • Stay current on SaaS Marketing trends, digital marketing and productivity tools to build marketing strategy.
    • Provide market expertise and insights on customer, industry and competitive behavior to inform market segments, messaging, and go-to-market.
    • Work with Sales and Product Management teams to ensure the roadmap, value proposition, positioning & messaging is effectively communicated.


    You’ll Need to Have…

    • 5-8 years of experience in SaaS product marketing
    • Experience in effectively planning, delivering, and measuring marketing campaigns.
    • Problem solver who can communicate and influence cross-functionally and at all management levels to deliver on business goals.
    • MBA or equivalent working experience

    We’d Like to See…

    • Global Market campaigns


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